Join Me at Expo West for a Presentation on “Greenwashing: FDA/FTC Investigations on the Rise – How to Safeguard Your Company”

What better way to spend Saturday afternoon after spending a few days walking the exhibit floor?!  If you attend the Natural Products Expo West, I hope you will join me for the informative and thought provoking presentation: Greenwashing: FDA/FTC Investigations on the Rise – How to Safeguard Your Company.  The presentation is sponsored by California Baby.

Jessica Iclisoy, President & Founder of California Baby and Founder of the Natural Advisory Council, Scott Faber, Senior Vice President of Government Affairs for the Environmental Working Group (EWG) and I will discuss the impact of increasing FDA/FTC investigations, best practices to safeguard your company, and how “Greenwashing” is bad for the natural/organic Industry. For more information click here.

Learning Objectives

  • What is greenwashing
  • Why it hurts the natural/organic industry
  • What actions the FDA / FTC are taking on misleading natural or organic claims
  • Class Actions filed against misleading natural or organic claims
  • How can you safeguard your company
  • The Natural Advisory Council (NAC):  Mission Statement and how to join.

Also, if you do attend, be sure to say hello as I always enjoy the opportunity to meet face-to-face.

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