“Unscented” Cosmetic Claims Don’t Pass “the Smell Test”

A putative class action lawsuit was filed early last week against Church & Dwight, Proctor & Gamble, Revlon, Dial Corporation, and Henkel Corporation, for allegedly misleading consumers by labeling their respective deodorants as “unscented,” when, per the complaint, they products all have “a noticeable and unmistakable scent.” The plaintiff seeks to represent a nationwide class […]

Protecting Your Brand Requires Zealous Policing of Your Marks—Not Just Registration

Having a federally registered mark does not mean your brand is safe from potential infringers. Instead, protecting your brand requires zealous policing of your marks.  As an example, in September, a European cosmetics company, Kroma EU, filed a trademark infringement suit in Florida against the Kardashian sisters alleging they began marketing a competing makeup line, […]

Class Certified in “Organic” Cosmetic Lawsuit Against The Hain Celestial Group

Hain Celestial Group, Inc. has faced a number of lawsuits challenging the labeling and advertising of its various brands.  In fact, since 2008, Hain has faced at least seven putative class actions as well as one action by a competitor. The suits have challenged the company’s use of “organic,” “natural,” “pure & natural,” “100% vegetarian,” […]

J&J Escapes Class Action over “Restores Enamel” Claims– & FDCA Prevails

On November 4, 2014, a New York federal judge granted J&J’s motion to dismiss a putative class action lawsuit which accused J&J of using false and misleading labeling to market its Listerine mouthwash.  In J&J’s motion, it argued that the claims were preempted by the federal Food, Drug, and Cosmetics Act (FD&C Act).

Campaigns for Safer Cosmetics — A Glance at EU and U.S. Laws

Over the coming months, I will present elements of the new EU Regulation 1223/2009 (Cosmetics Regulation) with a discussion of differences between the U.S. and E.U. rules.   This first installment pertains to prohibited substances and provides a glance at some recently enacted or pending legislation pertaining to chemicals.